How To Stand Out In The Feed: Visual Messages That Work

Catchy name for a colorful creative studio, focuses on stills, video, and visual narratives productions for brands, products and various services in Brazil.
The relatively young studio was founded in 2015 as a social media studio with the goal of creating interaction with all audiences reachable in the hot South American country.

From the beginning the agenda of the studio entirely composed of women, was to work with all layers of the population, with different faces and “non-conventional” characters.
This approach may sound trivial today but when the studio was founded over eight years ago it was revolutionary.

The market there is not used to seeing photos and productions with people who do not professionally engage in modeling or those with a different age or body type that does not match the beauty ideal.
The studio pushed to work with “ordinary people” as a principle.

Today Brazilian brands understand the importance of updating their marketing communication on various digital platforms and they are more open and investing increasingly in content.

The video industry is growing rapidly and the use of ambassadors and various influencers as their spokespersons is gaining momentum.
The studio prides itself on its femininity and deals with Image Telling, from the initial strategy to art direction and post production.

The power of an image allows conveying a story creatively and creating a significant connection with consumers.
The studio’s way of thinking is based on the vision of the partners and CEOs at the head of the company.
The continuously growing studio seeks to create new forms of art and continues to discuss and critique things perceived as problematic in the industry and society.

Social and political issues are examined through the studio’s projects, and inspiration is drawn from exhibitions, art creations, and various digital platforms that have also become the portfolio of their works.
The studio works with well known brands and creates works that allow experimentation with new formats.

They are working on a project a complex project that raises important topics and social critique.
The project requires research, interviews, and depth and in addition to its aesthetics, it is intended to provoke conversations and critical thoughts among the audience.

The project is intended to show a new side of the studio and reveal new faces for the brand in the market, emphasizing creating meaningful projects in an aesthetic and powerful way.